Zoë de Pass
Zoë de Pass is a fashion and parenting content creator and the founder of eyewear brand, Zoë de Pass Eyewear.
Zoë has built her DRESS LIKE A MUM brand into a successful events, design and collaboration platform. She believes that fashion should be both accessible and empowering and strives to inspire her audience to embrace their individuality through colourful outfits and endless authenticity.
Following her entrepreneurial drive and sunglasses obsession, which perfectly compliment her personality, experience and her love for being outside in the sunshine, Zoë launched her own eyewear brand Zoë de Pass in 2011.
Zoë also runs a biannual women on ski and snowboarding trip for over 50 women a year. She is an Oxfam Digital Ambassador promoting and supporting their missions and campaigns especially those with a fashion focus.
Zoë works with a range of brands across fashion, beauty, parenting and sports. She is a Samsung ambassador 2024 and has recently collaborated with the likes of Vinted, Renault, Merry People amonst many others.
